A color of flesh and light

Beneath its apparent softness, pink carries an ancient memory. Born from the tones of flesh and light, it appears as early as Antiquity on the frescoes of Pompeii, on the naked bodies of Venus, on faces bathed in light. For a long time, pink was a skin tone before it was a color. It conveyed life, the warmth of the body, the awakening of the senses. A fragile, almost elusive hue, it unites light with life—a breath between white and red.

An admired color, somewhere between grace and power

During the Renaissance, pink became a symbol of elegance and refinement. It appeared in the fabrics of the Italian and French courts, on silk gowns, and in the pigments of Venetian painters. The delicate glazes of Rubens and Titian gave it a vibrant sensuality: that of skin tones, emotions, and contrasts. At the French court, it became a sign of nobility, worn by both men and women—the color of youth, beauty, and joy.

From the garden to the color

It was in the 17th century that pink truly acquired its name, following in the footsteps of the flower that inspired it. The rose, a symbol of eternal beauty, has graced myths and gardens from ancient Persia to Versailles. Under the influence of Madame de Pompadour, the color became an art form: Sèvres porcelain was adorned with this "Pompadour pink," a subtly orangey hue that evoked complexion and delicate feelings. Pink then became the embodiment of seduction and grace, a reflection of refined yet audacious femininity.

Between gentleness and provocation

Over the centuries, pink has changed its face. Delicate in the 18th century, it became romantic in the 19th, then avant-garde in the 20th. Picasso made it the color of tenderness and melancholy, while Schiaparelli made it the hue of rebellion with his Shocking Pink, a vibrant and audacious shade. From the world of Edith Piaf to that of Barbie, from Pop Art to the Pink Panther, the color asserts itself, claiming its strength and singularity. Pink is no longer a fragile shade: it becomes a manifesto—a manifesto of dreams, freedom, and desire.

“Millennial Pink” – this powdery, desaturated and minimalist pink – has marked a generation, becoming the symbol of a creative and digital youth.

In contemporary art, from Yayoi Kusama to Anish Kapoor, pink stands out as an immersive color, oscillating between dream and intensity.

Even today, pink raises questions: is it the color of love or rebellion? Of dreams or kitsch? Perhaps that is its true power — that of never letting itself be confined.

Pink according to A. Guyard

At A.GUYARD, pink is a color with a thousand faces. It's the color of whispered promises, of memories held close, of emotions made tangible by the material. To offer or wear a pink gemstone is to embrace this duality: gentleness and strength, heritage and modernity, fragility and power. An invitation to reconnect with the beauty of the senses, where color becomes feeling. A balance between strength and delicacy, sensuality and modesty.