A vibrant color, of the moment

The color of life, green is both soothing and ambivalent. It evokes nature, hope, and balance, but also the invisible, alchemy, and metamorphosis. A universal symbol of renewal, it promises a world in perpetual renewal, embodying the fragile balance between vital force and serenity.

An uncertain color

In antiquity, green was difficult to preserve. Plant pigments faded, minerals oxidized, and green changed over time. It was obtained by mixing, layering, or by extracting malachite, verdigris, or even green earth. These capricious shades resisted permanence. Green thus became the color of impermanence and frivolity.

Spring not only marks the awakening of nature, it also sees the rebirth of the heart's yearnings. Green is also the color of budding love, of young and hopeful love, of impatient love.

Associated with Venus in ancient Rome, and with fertility in pagan cults, it is sometimes erotic, sometimes sacred. In medieval manuscripts, it adorns walled gardens, hunting cloaks, and the forests of the unconscious. Green represents another realm: that of the deep forest, the plant world, and the secret connection between humankind and the earth.

Green, between mystery and destiny

In the Middle Ages, green was as unsettling as it was alluring. It became the color of supernatural beings, fairies, demons, and medicinal herbs. A color of chance, games, luck, or betrayal, it oscillated between the profane and the magical. In illuminated manuscripts, it saturated the backgrounds of bucolic scenes but remained rare in the clothing of the nobility.

During the Renaissance, green's status changed. It became the color of botanical knowledge, idealized landscapes, and youth. Leonardo da Vinci used it to model backgrounds, and Veronese applied it to vibrant drapery. Green, now mastered, became a symbol of regeneration and harmony, guided by science and the arts.

Long banned from theatrical stages for its unstable reputation, it was the color of rebels, free thinkers, of those who choose to inhabit the world differently.

The color of the surface where the fate of a game is decided, green is the color of the game, of destiny.

A green modernity: ecology, art and imagination

The 19th century saw an explosion of green in fashion, painting, and architecture. Thanks to new synthetic pigments, green became dominant in decor and fabrics. It became the color of romanticism, introspection, and also of a quiet rebellion against industrialization.

In the avant-garde movements of the 20th century, green was reinvented: the lush, naive green of Henri Rousseau; the vibrant, bold green of Matisse; the pure, energetic green of abstract art. Today, green is synonymous with ecological awareness, sustainable innovation, and a return to essentials. It accompanies contemporary utopias, poised between gentle futurism and ancestral memory.

Green at A.GUYARD

In A. Guyard's work, green is rich and complex. It embodies both tension and balance. It surprises with its ambivalence: the color of hope, but also of jealousy; of luck, but also of fate. It questions, fascinates, and unsettles. And therein lies its power. It speaks of tension and equilibrium, calm and impertinence, nature tamed and raw instinct. Bearing a rare balance, green is the color that connects—heaven and earth, past and future, silence and emotion.

Green accompanies the gestures that matter, the suspended moments, the essential transmissions in an organic elegance.